Sports are not just about winning, they are also about developing self-confidence. Competing in front of an audience can be intimidating, but successful sportspersons know how to focus, have patience, and never give up. In addition, they possess the right amount of self-confidence, and an unflinching never-say-die attitude.
Today, print media devotes considerable space to sports coverage. Even the august New York Times produces hefty sports sections. This is a result of a growing public appetite for sports news. In addition, many nations have daily sports newspapers, such as France’s L’Equipe. These publications cover major sports events and often feature advertisements.
The development of modern sports is part of the process of globalization. This process saw the creation of national sports organizations around the world, the standardization of rules, and the creation of special competitions such as the Olympic Games. In the 20th century, sports spread to many parts of the world, which created a global economy and cosmopolitan culture. Modern technology has made it possible for people, money, and images to travel more rapidly than ever before. All these factors influenced the development of modern sports.
Despite the dissolution of the Soviet bloc, sports remain an important part of global culture. Many of the major sporting nations have state-sponsored programs to aid in the development of athletic talent. Without such support, poorer nations struggle to compete in the global stage.